Utilizing SEO: Strategy

Utilizing SEO: Strategy

Part 3 of 3 Beyond technology, here are three principles to remember when planning and executing an SEO campaign: Flow Remember, the reason you are trying to get your website to the top of the first page is because you want people to come to the site and look at your...
Utilizing SEO: Strategy

Utilizing SEO: Why and How?

Part 1 of 3 Used to be, the company with the biggest Yellow Page ad won the local search wars. Businesses vied for newspaper ads above the fold, billboards at prime intersections, drive time radio and prime time TV. Now, when print media is experiencing cutbacks,...
Utilizing SEO: Strategy

How To Make Your Website Stick

Consumers have a lot to look at these days. We’re exposed to several thousand advertisements and websites each day, yet we remember very few of them – despite billions of dollars spent on advertising. How can you do a better job than your competition at attracting...
Utilizing SEO: Strategy

Four Freedoms

On January 6, 1941 President Roosevelt forever changed to direction of the nation. He single handedly added freedoms beyond the American Constitution. It was never implied Americans should expect freedom from “want and fear.” While these are wonderful...
Utilizing SEO: Strategy

History does repeat.

491 years and 18 days ago, the 95 Thesis was nailed to the door in Wittenberg. In its day, this was the means of inviting scholars to debate important issues. Not a single person took the challenge. A decree condemning the views was issued. The decree was later...