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by David Lively | About Retail, Blog, Communication, Family Business, Products
The single most important number that directly impact your profitability doesn’t even appear on your financial statements: Customer Satisfaction. Our Ask Ms. Jones™ process provides you with prompt, actionable information so you’ll know exactly what your customers are...
by David Lively | About Retail, Blog, Communication, Family Business, Web Strategy
In this morning’s New York Times I was struck by recent purchase of the Chicago Cubs and Wrigley Field by the Ricketts family from TD Ameritrade fame. This reminded me of furniture store stories for several reasons. The Cubs haven’t won a World Series for 101 years,...
by David Lively | About Retail, Blog, Communication, Family Business
Check out this excerpt from “How To Make Your Website Really Sell” in the September, 2009 issue of Entrepreneur Magazine featuring David Lively: Be sure to post toll-free phone numbers and e-mail addresses on every page, as well as fields for visitors to...
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by David Lively | About Retail, Blog, Family Business
As I talk with a business owners of all sizes, and they explain how their hands are tied in moving forward with an internet strategy. They believe they are doing the best they can under the circumstances, of course, but really there are departments in their...
by Amy Lively | About Retail, Blog, Communication, Family Business, Retail Idioms
“Just the facts, ma’am, just the facts.” Ms. Jones might pull out this Joe Friday line when she’s furniture shopping. Even if she falls head over heels in love with a sexy chaise or a beautiful bedroom, she’s going to have to justify her financial investment with some...
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by David Lively | About Retail, Blog, Communication, Family Business, Personality Type
I might be the only furniture guy with a brain on the bookcase next to my desk. Brain science has changed our understanding of free will, consciousness, memory, motivations and indeed, connections between the mind and the brain. There is branch of marketing called...
