by David Lively | Advertising, Blog, Marketing, Products, Web Strategy
Our online selling team has arrived at the High Point Market, driving, flying and crawling in from Ohio, Michigan and Florida. As we reviewed the opening headlines, I caught a FURNITUREToday story about CSN Stores’ geo-targeted advertising program. It’s exciting to...
by David Lively | About Retail, Blog
“Success is peace of mind which is a direct result of self-satisfaction in knowing you made the effort to become the best of which you are capable.” John Wooden What does the late John Wooden have to do with this generation’s retailer? Absolutely nothing. But...
by David Lively | Blog, Communication
Sculptures are created by slowly chipping away. One blow upon the chisel with the hammer does not make the excess stone fall away and reveal a masterpiece. The artist hits and chips away at the stone continually. And this true of life, too: Nothing worthwhile comes...
by David Lively | About Retail, Blog
Rarely (maybe never) in the several years we have maintained our website and blog have I felt compelled to simply copy a story I read somewhere else. Today is an exception. I recently read a post from Seth Godin, who wrote: Becoming a bus company We all have a vision...
by David Lively | About Retail, Blog
The late John Wooden once said, “Failure is not fatal, but failure to change might be.” Wooden’s words ring true with today’s consumerism trends. Consider the American automobile industry. It nearly tanked because it stood by the production of large gas-guzzling...
by David Lively | About Retail, Advertising, Blog, Marketing
“What gets measured gets done,” said Jack Welch, former chairman and CEO of General Electric. Welch often credited much of his success during his 30 plus years at the helm of GE to hiring and evaluation of his employees. It is said that he spent as much as 50 percent...