The world-changers who are drinking Heineken on America’s college campuses today weren’t a speckle in their mother’s eye when Coke taught the world to sing. But almost one generation later (37 years, to be exact), these two ads are mirror images of each other. Funny how that works, isn’t it?
Of Millenials, the New York Times (2000) said :
“In some ways, they are as wholesome and devoid of cynicism as the generation that wore saddle shoes.”